A standalone video delivery format specification for real estate photographers and 3D tour creators, defining codec, resolution, aspect ratio, platform variants, and subtitle requirements.
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The Video Delivery Format Specification is a standalone technical addendum for real estate photographers and 3D tour creators that defines every measurable parameter of a video deliverable — including codec family, container format, resolution up to 4K UHD, color space (SDR BT.709 and HDR BT.2020/PQ), audio normalization target, aspect ratio variants, per-platform export profiles, subtitle requirements, file naming conventions, and delivery procedures. It functions as a binding single source of truth that can be incorporated by reference into a broader services agreement.
Use the Video Delivery Format Specification whenever a client engagement involves multiple video deliverables destined for different platforms — such as an MLS listing walkthrough, Instagram Reels cut, and a YouTube property tour produced from the same shoot. It is also appropriate when a client supplies their own platform specs, when HDR or Apple ProRes masters are requested, or when any dispute about codec, resolution, or file naming could delay payment.
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This Specification governs the technical format, encoding standards, naming conventions, and delivery procedures for all video assets produced by the Provider for the Client in connection with a specified property or project. It may be incorporated by reference into a separate Services Agreement and functions as a binding technical addendum — giving both parties a single source of truth for every video deliverable.
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Master video files must conform to a defined resolution (up to 3840×2160 4K UHD), a constant frame rate, and a minimum video bit rate. Color space requirements are spelled out for both SDR (BT.709) and HDR (BT.2020/PQ) pipelines, and audio must be normalized to –14 LUFS for streaming platform compatibility.
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Three codec families are supported out of the box:
The primary delivery codec is confirmed per engagement, and an H.264 proxy copy is automatically included alongside any ProRes or HEVC master.
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All variants share the same color grade and audio mix as the master edit. No AI auto-reframe is applied without written client approval.
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Optimized export profiles are pre-defined for MLS portals, YouTube, Instagram/Facebook Reels, TikTok, and LinkedIn — covering codec, resolution, frame rate, and maximum file size for each destination. Additional platform profiles can be requested as change orders.
Other templates capture pros use alongside this one.
Video Delivery & Usage Rights Addendum — WGAN 2026 form template.
Video Production Agreement — WGAN 2026 form template.
Video Shot List — WGAN 2026 form template.
A talent agreement for real estate photographers hiring agents to appear on-camera in video walkthroughs, covering likeness rights, wardrobe, script approval, retakes, and residuals.
