Real Estate Media License Agreement — WGAN 2026 form template.
Last updated
The Real Estate Media License Agreement is a 2026 WGAN master template that grants a named licensee the right to reproduce, display, and distribute real estate photos, 3D digital twins, video, and floor plans originally captured under a prior photography engagement. The template covers U.S. general use and is adaptable to individual state requirements. It defines the permitted use, license term, territory, channels, credit obligations, and fee structure between a photographer and a downstream licensee.
The Real Estate Media License Agreement applies after a listing closes and a builder or brokerage wants to retain media for portfolio use, when a new agent or property owner inherits a listing and needs rights to existing photos or 3D tours, when a media outlet seeks editorial use of property imagery, or when a photographer is relicensing image inventory originally captured under a prior Real Estate Photography Contract.
First 2 pages shown — watermarked. Subscribe to fill out and download the unbranded document.
IMPORTANT — NOT LEGAL ADVICE
We Get Around Network (WGAN) is not a law firm and does not provide legal advice. This document is a sample template provided as a thought-starter for WGAN members and the broader 3D tour and real-estate-photography community. You should consult a licensed attorney in your jurisdiction before signing, modifying, or relying on this agreement for any commercial purpose.
REAL ESTATE MEDIA LICENSE AGREEMENT
RE-specific image / 3D-tour / video license
2026 Master Template · U.S. General — adapt to your state
WHEN TO USE THIS FORM
Use this RE-specific license when (a) the listing has closed and a builder or brokerage wants to keep using the photos for their portfolio; (b) a new agent or owner inherits the listing and needs a license; (c) a media outlet wants to publish editorial coverage of the property; or (d) the photographer is licensing image inventory captured under a prior Real Estate Photography Contract. For non-RE / general image licensing, use WGAN-2026-FORM-PLA-002.
This Real Estate Media License Agreement (this “License”) is entered into and effective as of [EFFECTIVE DATE] by and between [PHOTOGRAPHER LEGAL NAME] (the “Photographer”) and [LICENSEE NAME] (the “Licensee”).
This License relates to images, 3D digital twins, video, and floor plans (the “Licensed Works”) originally captured of the property at [ORIGINAL PROPERTY ADDRESS] under [ORIGINAL REC-001/002/003 REFERENCE OR — STANDALONE —], described in Schedule D.
Subject to full payment of the License Fee, Photographer grants Licensee a non-exclusive, non-transferable, non-sublicensable license to reproduce, display, and distribute the Licensed Works for the Permitted Use(s) selected below (check all that apply):
[ ☐ ] New owner / new agent — relisting the same property at: [NEW LISTING DETAILS]
[ ☐ ] Builder / developer portfolio for comparable properties.
[ ☐ ] Brokerage portfolio, recruiting, and corporate marketing.
[ ☐ ] Property-management / HOA marketing of the building or community.
…
Other templates capture pros use alongside this one.
A photographer-to-publisher editorial use license granting limited, credit-line-required rights for journalism and editorial contexts, excluding advertising and commercial promotion.
Image License Addendum — WGAN 2026 form template.
A professional notice sent by real estate photographers and 3D tour providers to licensees about upcoming license expiration, with renewal, expansion, and discontinuation options.
A photographer-friendly non-exclusive license granting one or more clients limited image rights while the photographer retains full copyright and freedom to relicense the same work.
